Olark is a company that specializes in live chat software aimed at enhancing customer service for businesses. It operates in the customer service and support market, providing tools that allow companies to engage with their customers in real-time through their websites. Olark serves a wide range of clients, from small businesses to large enterprises, who are looking to improve their customer interaction and support efficiency. The business model is subscription-based, where clients pay a recurring fee to use Olark's software and services. Revenue is generated through these subscriptions, which can vary based on the number of features and level of service required by the client. The software includes features such as chat customization, automated messaging, and detailed reporting, which help businesses manage customer inquiries more effectively. Olark also offers integrations with various CRM and helpdesk systems, making it a versatile tool for customer service teams.

Keywords: live chat, customer service, real-time support, customizable features, subscription-based, CRM integration, helpdesk integration, automated messaging, detailed reporting, customer interaction.