PlusDental is a health technology company specializing in dental aligners designed to straighten teeth within a short period, typically around three months. The company primarily serves individuals seeking affordable and effective dental correction solutions. Operating in the dental health market, PlusDental utilizes advanced 3D simulation technology to show clients the expected results before they commit to purchasing. This feature enhances customer confidence and satisfaction. The business model is direct-to-consumer, offering transparent aligners through an online platform where customers can also find a range of dental care products. Revenue is generated through the sale of these aligners and supplementary dental care items, with flexible monthly payment plans available to make the service accessible to a broader audience. PlusDental also engages in various social initiatives, including commitments to cleft palate correction and responses to health crises like the COVID-19 pandemic, reflecting its dedication to corporate social responsibility.

Keywords: dental aligners, 3D simulation, health technology, direct-to-consumer, dental correction, affordable plans, online platform, dental care products, social initiatives, corporate responsibility.