Primaseller is a software company specializing in multi-channel inventory management solutions for retailers. The platform enables businesses to seamlessly integrate their online and offline sales channels, ensuring efficient inventory management and order fulfillment. Primaseller serves small to medium-sized retailers who operate in both e-commerce and brick-and-mortar environments. The company operates in the retail technology market, offering a subscription-based business model where clients pay for access to the software and its features. Revenue is generated through these subscription fees, which vary based on the level of service and number of users. Key features include catalog and customer import from various channels, granular user permissions, integrated shipping options, and synchronization with QuickBooks Online for financial management. The platform also offers live chat support and comprehensive help documentation, making it a valuable tool for retailers with limited resources. Primaseller's growth is supported by a team of dedicated investors and advisors, and the company continues to innovate to simplify the complexities of managing a multi-channel retail business.

Keywords: multi-channel, inventory management, retailers, e-commerce, brick-and-mortar, QuickBooks integration, order fulfillment, subscription-based, small business, retail technology.