Provenance Tags, transitioning to PTagChain, operates in the digital security and blockchain industry, offering an end-to-end encrypted IoT platform. The company specializes in secure identity management and anti-counterfeiting measures, leveraging the Concordium Blockchain to ensure data immutability and verifiable proof of origin. Its primary clients include businesses seeking robust product protection and traceability solutions. Provenance Tags generates revenue through subscription-based services and licensing fees for its advanced security features. The market it operates in is highly competitive, focusing on industries where product authenticity and traceability are critical, such as pharmaceuticals, luxury goods, and supply chain management. The business model revolves around providing scalable and secure solutions that integrate seamlessly with existing systems, ensuring both data integrity and operational efficiency.

Keywords: blockchain, IoT, identity management, anti-counterfeiting, Concordium, data immutability, product protection, traceability, secure platform, digital security.