Ricardo.ch is Switzerland's largest online marketplace, specializing in both auctions and direct sales. The platform caters to a wide range of customers, from individual buyers and sellers to small businesses, offering a diverse array of products including design pieces, unique coins, stamps, electronic appliances, and even tractors. With a user base of over 3 million members, Ricardo.ch provides a dynamic and engaging experience, highlighted by the thrill of winning auctions and making great deals.

Operating primarily in the Swiss market, Ricardo.ch leverages its strong brand awareness, which exceeds 90%, to attract and retain users. The business model is based on transaction fees from sales and premium listing options, ensuring a steady revenue stream. The company also benefits from advertising revenue, given its high traffic and engaged user base.

Ricardo.ch employs a creative and technical team that works collaboratively to enhance the buying and selling experience. The company has multiple locations, including offices in Belgrade, Serbia; Valbonne, France; and Zug, Switzerland, allowing it to tap into a diverse talent pool.

Keywords: online marketplace, auctions, direct sales, Switzerland, diverse products, user engagement, transaction fees, premium listings, advertising revenue, brand awareness.